Digital Marketing Portfolio

Digital Marketing,
Brand Strategy.

Building marketing strategies through consumer research, SEO, branding, social media, and content marketing.

Vancouver BasedCICCC Digital MarketingSEO & Content MarketingConsumer Research
Yujin Lee portrait
About

Digital marketer with a consumer science background.

My portfolio showcases projects in brand strategy, business analysis, SEO, website development, social media marketing, and independent publishing.

Profile

Hi, I’m Yujin.

I’m a Digital Marketing student in Vancouver with an academic background in Consumer Science and Cultural Contents. I focus on consumer research, SEO, brand strategy, and content marketing.

Education

Cornerstone College

Digital Marketing Specialist Diploma · Vancouver · Apr 2026 – Present

Education

Chungbuk National University

B.A. in Human Ecology · Consumer Science · Cultural Contents

Experience

Experience shaped by content, education, and consumer insight.

2025

Hazardous Information Team Intern · Korea Consumer Agency

Processed consumer safety data and created trend-based content for public communication.

2025

Instructor & Content Coordinator · Easy Korean Academy

Coordinated educational content and communicated with students and parents.

2024

Founder & Content Creator · Independent Publishing Project

Planned and promoted an independent publishing project with social media communication and crowdfunding.

Volunteer Experience

Community-focused teaching and communication.

2023–2025

Instructor for Children · Kindergarten

Led environmental education workshops that encouraged creativity, communication, and interactive learning.

2023–2025

Instructor for Seniors · Senior Center

Provided digital literacy and voice-phishing prevention education for senior learners with patient communication.

Selected Works

Projects organized by campaign, strategy, and content.

All project links are reorganized based on your latest list.

Independent Publishing Project

Consumer Reports for Twenty

Independent publishing project promoted through social media and launched on Tumblbug crowdfunding.

Sustainability Campaign

Green Light

Eco-friendly campaign project focused on environmental communication and social content.

Consumer Safety Monitoring

CSI Monitor

Consumer safety monitoring activity shared through social media content.

Business Analysis

Megabox

Company analysis project covering consumer insight, brand positioning, and strategy.

Business Analysis

Cledor

Brand analysis project focused on positioning, consumer behavior, and market communication.

Brand Proposal · SNS Marketing · SEO

Anti-aging Website

SEO-optimized website, Notion content planning, and SEO marketing strategy for an anti-aging themed brand project.

Web Graphics Project

BAMO

Brand guideline project for visual identity, layout, and web graphics direction.

Innovation Strategy

K-Beauty Diversity Strategy

K-Beauty innovation strategy centered on diversity, consumer inclusion, and brand expansion.

Skills

Tools & expertise

SEO
Content Marketing
Social Media
Brand Strategy
Consumer Research
WordPress
Elementor
HTML / CSS
Figma
Photoshop
Illustrator
Google Analytics
Certificates

Certifications

Google Analytics Certification
Google Ads Search Certification
HubSpot Content Marketing
Semrush SEO Certification
AICE Basic
SNS Advertising Marketer Level 1
Social Survey Analyst Level 2
GTQ Photoshop Level 2
GTQ InDesign Level 2
Contact

Let’s build something strategic.

Open to marketing, content, branding, SEO, and digital strategy opportunities.

Yujin Lee© 2026 Yujin Lee. All rights reserved.